Marketing & Product Management Summit
As retail banking companies zero in on opportunities to generate greater profitability and open new revenue streams, the role of marketing and product executives is evolving and expanding to become much more visible and vital within the organization. The c-suite is looking to professionals like you to lead the way to greater engagement, value and experiences for customers by leveraging customer information and technology. To help you achieve this, the Marketing & Product Management Summit will cover topics such as:
- Data analytics
- Customer experience
- Loyalty and engagement
- Social and Mobile
- Impact of regulation on product development and communication
- Segmentation